HISTORY OF THE COMPANY

The BRASSEUR Company was built in 1913 by Arthur BRASSEUR who created theDIAMOND brand, who produced motorcycles, washing machines and sewing machines in Belgium, afterwards they introduced DIAMOND Bicycles. The actual company manufactures always DIAMOND bikes and distributes also spare parts into the Benelux.

The 4 th generation is working in the company and created a new bicycle brand VIPER in high end, and a full range of parts “XTX Advanced Bike Components”.

BRASSEUR is exclusive distributor for  : HOLLYWOOD Carracks, OK BABY Children seats Italy, MANITOU suspension forks, HAYES DISC brakes, John LUCK shoes, Atomlab, Sun Ringlé And distributes GT BICYCLES into the Benelux.

We're the leading company in our market, DIAMOND is a very famous brand especially for his innovation and quality.

We've big capacities of distribution and sold around 45000 bikes Last year only in the Benelux.  

The DIAMOND range includes all kind of bikes, road racing bikes, trekking and children models assembled in our factory, but most of our MTB are made in the far east.

BRASSEUR exports into the Benelux and in France.

BRASSEUR S.A. has around 540 important customers, and deliver them within 24 hours with 2 trucks.

TWENTY people are working for BRASSEUR, and 6 sales reps who are talking french, dutch and german the three main languages in Benelux, they're visiting the dealers every 2 weeks, but we're calling them regularely. The customers also order by fax email or buy directly from our warehouse. We've the reputation of distributing only high quality products and offer the best after market service.

OWNER & PRESIDENT : MARC BRASSEUR

TRADE SHOWS FAIRS EVENTS & RACES

We are present on the main national Bike shows into the Benelux At Eurobike in Friedrichshafen, and on the ROC D'AZUR in South of France the highspots Of the season. Starting september till November we set up our new products presentations & technical informations in different locations in the territory.

The Benelux Dual Slalom championship & Belgian Cup is organized by our staff & by P. Maes member of our team & Belgian champion : 10 races from March till September.

Our BMX Team : 6 RIDERS, 2 Benelux Champions 1 European Champion

Our MTB Team : 8 Riders , 2 Benelux Champion 

Our Road Racing Team : 4 Riders  

We are proud to be present and support them on all the main competitions same as at the Worldcup in Houffalize, with our staff, mechanics, 3 tents, and product presentation.